I wanted to take a minute today to talk about Search Engine Optimization and the requirement of TIME.
When a site has organic targeted SEO applied to it, title tags, alt tags, keywords, copywriting, link planning, etc. the components of success are time, tracking and modification. Without any of these components you will have mixed or no results to speak of.
I have had situations where I let a customer know that once we optimize the site for SEO, we need to wait a few weeks, track the data, modify as needed and proceed in that manner. This same customer called within 24 hours complaining that “it isn’t working, I don’t see us in the search engine results!”
The process is:
- SEO Reasearch
- SEO Strategy and knowledge applied
- Tracking applied
- Site monitored and data researched
- Changes made as data reflects is required
Effective organic SEO is a process that occurs over TIME. It is not pay-for-click technology!
Call Google for that or a marketing firm that specializes in pay-per-click.
See you next time!